Leica

Case Study

PurpleMonky were commissioned by Leica Australia to help with the global launch of the new Leica Q model camera.

To demonstrate the individuality of this new digital camera, PurpleMonky created a case study on Melbourne street photographer Jesse Marlow, following him on a journey throughout the city, whilst highlighting some of the key features of the camera.

This video was used to unveil the product at their Australian launch and used throughout their social media channels.

For more information about the Leica Q, check out the Leica website page.

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